Saturday, February 5, 2011

FMCG Consultant in Bangalore

Job Responsibilities:

Independently lead a team of 10-20 members, providing data based consulting to marketing and strategic business challenges for global FMCG major , reporting to account director.

    * Guide solution development on key business strategy/ marketing/sales /channel and category management and generate insights/ develop analytical solutions leveraging existing research, syndicated, client internal data and other market information for the client.

    * Develop scaled solutions for application across client organization, grow business.

    * Client relationship management at a senior manager, associate VP/ director level in the Marketing, Strategy development, Commercial Innovation  and Insights functions. Develop client champions; develop sound understanding the client’s business challenges, key stake holders, data available and way of applying analysis to business.

    * Oversee operations of planning and executing the project work streams from proposal- execution-client work progress reviews-final presentation phases

    * Own , coach and develop a team of analysts and domain managers, provide thought leadership and guidance to model outputs, coaching them on marketing and analytical frameworks, generating  actionable insights and making final business presentations to clients

Brief Job Description
 - Working with a CPG client/category on a day to day basis
 - Understanding business problems & converting them to analytical problems
 - Creating proposals including project delivery schedules
 - Drawing out analysis plan and working with a team of data analysts
 - Understanding data-outputs, identifying patterns, findings; stitching them into actionable insights and converting them into business presentations
 - Presenting final deliverables to clients

PERSON SPECIFICATIONS

Work Experience (mention no. of years) 4-5 years of Sales & Marketing or Market Research experience in MNC FMCG firm, or MR/Analytics firm servicing FMCG industry.

    * Experience in market research protocols, brand management, consumer insights & analysis: consumer segmentation, opportunity mapping, brand building & ROI analysis on marketing mix.

    * Demonstrated skills in data interpretation, analytical thinking, developing analytical constructs to marketing challenges

    * Experience in using research and market data to draw consumer insights and derive marketing plans will be preferred

    * Should have clarity of thought and strong communication skills

    * Should have an idea/ interest in application of quantitative techniques to guide marketing and business strategy

Please send your resume to rajini@avatarconsulting.in

1 comment:

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    CMMI Consulting India

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